Surf Life Saving South Australia
Learn the beach
Over the past 17 years, 47 per cent of the coastal and drowning deaths in Australia were people born overseas. Culturally and Linguistically Diverse (CALD) communities don’t have the resources they need to learn beach safety. By immersing viewers in their experience of an Australian beach, before they get there, in the language they speak, everyone has a chance to get home safely. The 8 part video series was translated into 8 different languages and shared with community groups and leaders.
Understand tides in a beach environment // English version
Surf Life Savers will keep you safe // Punjabi version
Avoiding rips // Portuguese version
“It was fantastic solution that's had real impact with our multicultural communities”
Darren Horne, Marketing Manager SLSSA
8
video tutorials
8
language translations
