Tesla
HPRX
To announce the worlds biggest battery getting even bigger, we knew we needed to go big. So… we strapped programmed lights to the Megapacks and simulated a battery charging indicator… at mega scale! A futuristic look for a future making brand.
A very technical shoot, it was shot across the early hours of the morning involving a high degree of safety, choreographed lighting, a spotlight mounted to a drone and no shortage of head torches.
4x
Telly Awards
1
Campaign Brief's 'The Work' official selection
